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The use of video as a marketing tool is one of the fastest-growing trends in interactive media. Internet video has the power to capture and engage your target audience in a way that is unmatchable by traditional forms of advertising media. An increasing number of businesses are utilizing video marketing for product promotion and simulation, testimonials, business overviews, Webmercials, trade show videos, corporate training videos, and DVD brochures. Businesses who utilize these mediums expand their market reach and increase sales potential by embracing these new technology trends.

According to the Kelsey Group, in April 2008, 93% of 30 Dow Jones Average companies used video on their Web site. In a survey conducted by Chamberlain Research, 82.6% of consumers suggested that they are more likely to purchase from a company that incorporates video on their Web site. RealNetworks also conducted a study that suggested that internet visitors remained at Web sites that use video 78% longer than on Web sites without video.

LightRay Media puts you on the forefront of this trend by creating custom high-definition, superior-quality TV-style marketing videos that result in maximum impact – bringing your Web site to life. With our affordable video marketing solutions, your company will be ahead of the curve by broadcasting company videos to your Web site, YouTube, Facebook, Twitter, and many more multimedia outlets.

Innovative and unique visual communication is critical in attracting and retaining customers. To that end, LightRay offers creative full-motion digital video and animation, digital photography, and graphic design, providing clients with the strongest combination of creative and technical innovation available. At LightRay, we know your company or team has a brand identity, and we are dedicated to preserving and enhancing it while improving your position in the marketplace.