News: Video + Search + Contextual Targeting: Is the Holy Grail Upon Us?

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As marketers strive for the holy grail of one-to-one marketing, the idea of being able to reach a finely targeted audience while leveraging the power of video to communicate a message has been a scenario most of us have only dreamt about. Although this holy grail of messaging may not be imminently reachable, some very interesting things are happening as large and small players alike are introducing new products and technologies that are marrying contextual targeting and video-based search. This session will uncover these new advances and bring new light to the dark ages of marketing.