Episode 10: Man on the Street Rental Videos w/ Gus Waite
September 11, 2012
In our latest real estate video trends interview, we speak with Gus Waite, Founder and Creative Director of RentingNewYork.tv, where he discusses how he talks with local New Yorker's about the neighborhoods they live in, how they found their rental apartment, whether they used a real estate agent or not as well as hyperlocal things like great places to eat.
I find what Gus is doing with his "Man on the Street" videos is not only genius but it's also something that does not take a huge budget to do. You just need to brush up on your people skills and talk to people. The stuff regular consumers say about where they live and why they live their is priceless. Their opinion holds so much weight and makes looking for a place to rent and call home so much more user friendly. I encourage everyone reading this to go out and try it.
Many thanks to Gus for taking the time to share how video and his "Man on the Street" techniques are working for him.
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